When designing or marketing a new product, business owners across all industries will experience difficulty making decisions with certainty. Without a clear understanding of your customer’s motivations, intentions, desires and problems, creating a product that targets their needs becomes challenging. Market research refers to the process of gathering and analysing data from your target market. […]
Social media marketing requires goal-planning, an understanding of your audience, engaging content, optimal scheduling and consistent adaptation to be recurrently successful. A good marketing team can perform these actions competently but not always efficiently. With the help of s, specific tasks can be completed quickly and intelligently. At Pinnacle Internet Marketing, we provide social media […]
This article will introduce you to the process of keyword research and why it is important for your business. Every minute, users enter millions of terms into search engines to find products, services, and specific information. The words, questions and phrases used to search for a particular result are keywords. Keywords cover search queries from […]
Video marketing in 2022 The popularity of video marketing has flourished within the digital marketing industry over the past five years. Marketers have seen a rise in successfully promoting their products and educating their clients with video content since 2018. Notably, during the past two years, marketers have seen their decisions swayed by the issues […]
Engaging and attracting new leads for your law firm can be challenging and tedious without the right approach. If you’ve found yourself targeting the wrong audiences or failed to bring on new clients, it might be time for a new strategy. Marketing your law firm online offers several benefits that cater to various business objectives. […]
Digital marketing is an industry that never stands still. There are trends that come and go with some making long-lasting impressions, whilst others only linger for a month or so. It can be difficult to know what to spend your time on to stay ahead of the competition. Rethinking and developing your tactics on a […]
If you ask any business person what the most important thing about their profession is, they will tell you it is getting more customers. The same case applies to those who own websites. They are always looking for ways to boost traffic to their sites. A business website works like an employee; only that it […]
It’s common knowledge that a solid marketing plan is essential for any business to succeed. Yet while many businesses spend time creating a marketing plan, a small amount actually invest the time to regularly update it according to marketing trends, advances in technology and changes in the customer journey. There is no better time to […]