This week, Twitter’s co-founder Biz Stone launched a new mobile, visual Q&A app called Jelly. The app enables users to pose a question to their social networks by taking a photo and attaching a drawing or text. These questions display in a swipe-through feed on the app, to be answered or ignored by other users. […]
The end of 2013 might have saw claims that Facebook is ‘dying’ and that newer social media such as Snapchat and Whatsapp are becoming all the more popular. Yet, what all this talk actually suggests is that Facebook is simply facing a little more competition than it’s used to and might have become a little […]
Why Pay Per Click? Pay per click advertisements can give an effective boost to your internet marketing campaign. These ads show up at the top and to the side of organic search results and are a quick way of getting your website visible on the first page of Google. You only pay for these ads […]
Google is currently testing plus post ads (+post), a product which will enable brands to promote the content of their Google+ page across the web, using Google’s Display Network. The feature, which is currently in beta mode and testing with brands including Toyota and Cadbury, will only be available to websites using Google’s AdWords platform. […]
The holidays are coming and you might have all your Christmas presents sorted and your cupboards stocked, but is your retail business set up to thrive during the season? This is the busiest time of the year for gift-hunters, party-throwers and party-goers alike who are searching for everything from toothbrushes to sheds, dresses, bikes, turkeys […]
Twitter certainly isn’t up for getting left behind in the online advertising market and the social network has stepped up what it has to offer with the introduction of ads that are tailored to audiences. Now all businesses have the opportunity to remarket to their potential customers on the social media channel. The most powerful […]
Sympathise button? Following a brainstorming session between Facebook’s head developers, or what they refer to as a Hackathon, the idea for a ‘sympathise’ button has emerged. The button would replace the ‘like’ button for relevant posts that included negative information. For example, if a user was posting a status notifying of a death, they could […]
Social network giant, Facebook, has recently announced a change to their algorithms which will effect which content takes prominence in user news feeds. The change was made on the 2nd December and will elevate high quality news articles, in an effort to provide users with better access to what they enjoy and to improve click-through […]