NEWS

Google Hummingbird: The Low Down

29 Oct 2013

Google Hummingbird, the biggest change to Google since 2001, has been recently announced. The tech giant’s 15th birthday coincided with its new Hummingbird search algorithm being launched. This is the biggest radical change in over a decade regarding Google’s search engine, and some 90% of searches will be affected. Following many changes in recent months, […]

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2014: The Year of Social TV

18 Oct 2013

  2014 is set to be a big year for social TV – though it’s impact has taken longer than some expected. Social media will be able to support communication and social interaction regarding watching TV and anything linked to TV programmes. Social TV is bound to be targeted by TV related advertising, because one […]

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Paid & Organic Report for Google Adwords

25 Sep 2013

Google adds new Paid & Organic Report to Adwords! The new Paid & Organic report allows users to analyse and optimise their advertising, by allowing both Paid and Organic searches to be displayed side by side in the same report.The report also allows the user to view the effectiveness of their advertising where the user […]

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New Internet Rules for China

21 Sep 2013

New rules are being brought into force in China regarding comments on the internet.The country’s state media is set to crack down hard on defamatory comments – but only if those comments have been seen by thousands of people, or reposted hundreds of times. A three year prison sentence may be the punishment for comments […]

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Apple to Enter Internet Radio Market

17 Sep 2013

Apple are to enter the internet radio market with its iTunes Radio, which will surface on September the 18th. It will be launched together with a system update for Apple’s mobile operating system, iOS 7. The launch of iTunes Radio was announced on September the 10th, and it’s an interesting new development for a company […]

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New Gmail Tabs Changing Email Marketing

12 Sep 2013

As Gmail unveils a new tab feature on their inboxes, email marketers are left wondering how the change will affect their business. Some fear that if Gmail filters all marketing emails under a single Promotion tab, users will find them easier to ignore and delete in bulk. Gmail appears to group together all emails with […]

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Google's Blackout

20 Aug 2013

Google was hit by an unprecedented outage on Saturday night (17th August), an event which had a dramatic impact on the internet around the world. Internet traffic decreased by an estimated 40% as all Google services were affected, including Gmail, YouTube, and Google Drive. The tech giant couldn’t understand the reasons for the outage and […]

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The rise of the Androids

27 May 2013

The Androids are taking over, according to figures published in Millenial Media’s Q1 2013 Mobile Mix report. Alongside a 28% increase in ad impressions on iPhone and 19% on Samsung devices over last quarter, it reports a 125% increase for Amazon who are now one of the top 10 manufacturers. Android devices now account for […]

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