Invest in SEO to Grow Your Business

By pinnacleadmin / 5 June 2014 / SEO / 5 min read

Pioneering products and services from well-established brands can be difficult to compete with but this doesn’t mean there aren’t strategies to help start-ups and small businesses stay in the game. Google, Bing, Yahoo and other search engines are the first stop for consumers seeking information, products or services online. And search engine optimisation is the only way to ensure that your business is there to be found.

According to a study by Vocus, 82% of mobile shoppers use search to influence their purchasing decisions and 70% of mobile searches for products/searches will result in a sale, in the near future. It’s either be there or lose out – your brand needs to be findable and accessible via the search engines to tap into the potential for sales and sustainable results.