Unlock rapid, measurable growth with expert PPC advertising in Cardiff. At Pinnacle Internet Marketing, our Google Ads certified specialists build and manage high-performance PPC campaigns that maximise your online visibility, drive qualified website traffic and generate leads — while protecting every pound of your ad spend.
We are the PPC agency Cardiff businesses talk to directly — not a call centre. You work directly with the people optimising your ad campaigns, and you always know exactly what your budget is doing and what it's bringing back.
Our PPC services in Cardiff cover the full paid search stack — from first audit to ongoing optimisation:
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Search ads capture people actively looking for what you sell; display and video ads build brand visibility and increase brand awareness with your target audience across the web. We plan, write and test every ad, and manage bids daily to win the clicks that matter at the lowest workable cost.
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For ecommerce marketing, Shopping campaigns put your products, prices and images in front of ready-to-buy searchers. We structure feeds and campaigns to prioritise your most profitable lines and grow online sales.
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Most visitors don't convert first time. Remarketing brings them back with carefully capped, well-timed ads — one of the most cost-effective forms of digital advertising available to a small business.
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Rigorous keyword research decides where your budget goes and, just as importantly, where it doesn't. We build negative keyword lists that stop wasted spend and align every ad group with genuine buying intent.
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Clicks are only half the job. We advise on landing pages, calls to action and page speed so more of your paid traffic converts — practical conversion optimisation that lowers your cost per lead without increasing budget.
Where it fits your marketing strategy, we extend paid media beyond Google — social media ads on Meta and LinkedIn, Microsoft Ads on Bing — with media planning that puts each channel to work on the job it does best.
We set up accurate conversion tracking before spending a penny, so every enquiry, call and sale is attributed properly. Decisions are made on evidence, not hunches.
Search ads capture people actively looking for what you sell; display and video ads build brand visibility and increase brand awareness with your target audience across the web. We plan, write and test every ad, and manage bids daily to win the clicks that matter at the lowest workable cost.
contact us
For ecommerce marketing, Shopping campaigns put your products, prices and images in front of ready-to-buy searchers. We structure feeds and campaigns to prioritise your most profitable lines and grow online sales.
contact us
Most visitors don't convert first time. Remarketing brings them back with carefully capped, well-timed ads — one of the most cost-effective forms of digital advertising available to a small business.
contact us
Rigorous keyword research decides where your budget goes and, just as importantly, where it doesn't. We build negative keyword lists that stop wasted spend and align every ad group with genuine buying intent.
contact us
Clicks are only half the job. We advise on landing pages, calls to action and page speed so more of your paid traffic converts — practical conversion optimisation that lowers your cost per lead without increasing budget.
Where it fits your marketing strategy, we extend paid media beyond Google — social media ads on Meta and LinkedIn, Microsoft Ads on Bing — with media planning that puts each channel to work on the job it does best.
We set up accurate conversion tracking before spending a penny, so every enquiry, call and sale is attributed properly. Decisions are made on evidence, not hunches.
campaign builders, optimisers & ad writers
(minimum £100 + VAT/month)
PPC stands for pay per click: you pay the search engine only when someone clicks your ad. PPC management is the ongoing work that makes those clicks profitable. For every account, our PPC company handles:
We also handle the admin that slows accounts down: billing and policy issues, ad disapprovals, account reviews and whitelisting requests, plus updates on new Google Ads features and best practices as they arrive.
Our experienced PPC Cardiff team keeps pricing simple and fair:
No hidden margins on your ad spend, no inflated “minimum budgets”. Your ads run in your own Google Ads account, which you own — if you ever leave, the account and its history stay with you.
From Cardiff city centre to Newport, Swansea and the rest of South Wales, we’ve managed paid search for trades, solicitors, accountants, retailers, manufacturers and ecommerce brands. That industry experience means faster set-up, fewer expensive lessons and campaigns informed by what has already worked for businesses like yours. Client feedback tells the same story: clear communication, honest advice and campaigns that pay their way.
PPC is at its best as part of a joined-up digital strategy. As a digital marketing agency in Cardiff, we also provide search engine optimisation, content marketing, email marketing, social media marketing, web design and web development. We’re an SEO agency as well as a PPC company — one SEO services firm and paid search team under the same roof — and our digital marketing strategies make the two work together. Paid search delivers enquiries from day one while SEO builds; the search-term data from your PPC campaigns then sharpens your SEO and content, and strong organic rankings lower the cost of your paid clicks. Ask us about combining PPC with SEO for compounding results and operational efficiency across your marketing.
A PPC agency plans, builds and manages paid advertising campaigns on platforms like Google Ads. That covers strategy, keyword research, ad writing, bid and budget management, conversion tracking, testing and reporting — everything needed to turn ad spend into enquiries and sales.
PPC management services are the ongoing running of your PPC advertising by specialists: daily optimisation, search-term reviews, negative keywords, ad testing and monthly reporting, rather than a set-and-forget setup.
Most agencies charge either a flat fee or a percentage of monthly ad spend. Our management starts from £100 + VAT per month plus a one-time setup fee based on complexity — you'll get an exact quote before anything starts.
It depends on your market. In lower-cost niches £20 a day can generate steady leads in Cardiff; in competitive sectors it may be too thin to gather useful data. We'll tell you honestly what your market's clicks cost and what budget gives you a fair test.
When tracking is set up properly and campaigns are actively managed, PPC is one of the most measurable channels in digital marketing — you can see precisely what each enquiry costs. If we don't believe paid search can pay for itself in your market, we'll say so.
Ask three things: who will actually manage your account, do you keep ownership of it, and how is success measured? Any good PPC management company should answer all three plainly — we're always happy to.
Get a free, no-obligation review of your existing Google Ads account — or a plan and forecast for your first campaign. Contact Pinnacle Internet Marketing today for ROI-driven paid search with dedicated, personal support.
