Summer Holiday season is a time for most companies and workers to unwind and cast all thoughts of the office and its pressures to one side. However, in the ever changing world of Web 2.0 marketing and social media, there is really no such thing as down time for the digital marketing side of any […]
Social media contests can be a great way of increasing your number of email leads. However, there are some basic things to remember, and here are some of the most important. Choose The Type Of Contest There’s many different contest types to choose from, and promote by way of social media, ranging from a photo […]
Your testimonials page is one of the most powerful and influential pages on your website. This is the part where people say how great your product or service is. But the question is, how can you use your social media testimonials effectively? Let’s look at some of the best ways to collect reviews and encourage […]
Remarketing vis-à-vis its current online-marketing definition is the process where a user leaves your website and then sees adverts for your website and your product on other people’s websites via their affiliate advertising. For example, you visit a website selling hair clippers, you leave that site to read a website on rabbit illnesses, and on […]
There are many reasons why you’d want to increase your visibility on Pinterest, and like every market, the most effective methods of getting seen by more people are constantly changing. Here are a few pointers which should lead you to a much more visible presence on Pinterest. 1. Name Your Price One main point to […]
Paid search advertising can be an effective web marketing strategy. The main challenge is to use it correctly and appropriately. Having adequate knowledge of AdWords campaigns lets you use Google’s tools effectively. If you’re new to the world of online advertising, read this article for top tips and ideas on successful paid search advertising. Select […]
Good SEO is integral to good copywriting, if you don’t focus on it then your copy just won’t be seen. To understand what you need to do in terms of integrating effective SEO into your copy, you need to understand exactly how search engines rank their results. First of all they look for relevancy. This […]
There’s no secret trick to a web page that will bring customers back again and again, but there are certain steps you can take to greatly improve your site. One of the key things to consider is making the site as user-friendly and accessible as possible. Your site should have a simple, easy to use […]