Content marketing has become an elusive tool for digital marketers as more and more statistics prove its effectiveness. An amazing 60% of customers feel more positive about a brand after reading custom content and those kinds of numbers usually don’t lie! Like most marketing plans it can feel daunting coming up with brand new, original […]
As the second biggest search engine in the world, Youtube is a great place to make your business heard. Unlike Google and most other social media platforms, Youtube is easier to rank highly and can add significantly to the promotion of a website or company. As sharing visual content becomes increasingly popular across all social […]
The benefits of a responsive website design (RWD) are huge when looking at marketing your business online. With 4 out of 5 consumers shopping on smartphones worldwide, being able to cater for multiple platforms and target mobile users specifically is really important especially if your company uses SEO as a key aspect of your digital […]
For most social media marketers, the New Year means a new marketing strategy linking to new products, new services and new ways of engaging with potential and existing customers. Making the most out of the data you have already collected about your customers will really see your social media marketing thrive during 2015. In this […]
With Christmas just around the corner and the volume of retail enquiries due to double over the next few weeks, getting your SEO right is vital. With more people than ever using the internet to do their shopping and compare service prices, it’s time to make the most of your Christmas SEO. 1. Target Local […]
With over 42.6 million new posts published on WordPress every month and 77% of internet users reading them, blogging is still a strong force to be reckoned with by small and large businesses alike. The addition of a couple of blog posts relevant to your business or products can be really useful for building an […]
Google+, with its 540 million active users a month, boasts one of the largest user bases of all the major social media platforms. Coupled with its business-friendly features and the tie-ins with Gmail, this site can be as useful for networking as business-specific site like LinkedIn. With 70% of business brands now present on Google+ […]
Facebook seems to have become the go-to platform for small businesses to begin their social media marketing. With its easy accessibility and over 1.15 billion active users per month, Facebook marketing is a great option for businesses looking to promote themselves locally and engage directly with their customers. In this article, we will consider the […]