For anyone who has ever posted a video online, the goal has likely been the same—get as many views as possible. Whether it’s a video embedded on your businesses website or directly to video sites like YouTube or Vimeo, the hope is to spread that message as far […]
Today’s world of internet marketing and commerce is super fast, and so is the speed with which potential customers make decisions about a website. Whatever its purpose a website needs to make a good impression immediately. Here are some ideas on how to do it: 1. Get instant appeal A landing page should open […]
If you are looking for the most effective ways to grow your business and sell your products or services, consider creating promotional videos online. Video marketing has numerous advantages and is a great way to promote your brand. Here are some of these advantages: Videos increase sales […]
Re-marketing (sometimes also referred to as re-targeting) is one of the most powerful digital marketing tools available. With internet-based shopping and research dominating the marketing world today, it is essential that re-marketing becomes a feature of everyone’s digital marketing strategy, regardless of how large or small their business may be. How does re-marketing work? In […]
With 684478 shared pieces of content on Facebook, 3600 new photos on Instagram and 100 hours of video every minute of every day, social media is a tool that simply can’t be ignored. There are 1 billion “likes” on Instagram daily, 2 new members joining LinkedIn every second and a whopping 320 million active users […]
In this day and age, it’s imperative to never underestimate the importance of an online presence for your small business. Gone are the days of phone book listings and directories and in their place are Google search results and optimised map listings. Taking advantage by claiming your listing, now more than ever, can mean the […]
Digital remarketing, also known as retargeting, is one of the most powerful tools anyone can have in their digital marketing strategy; yet there is still some resistance to using this method of converting leads into sales. Some critics of this spectacularly successful strategy claim that remarketing is intrusive, but results suggest that it is regarded […]
Social media is big. Really big. So big that unless you have lived under a rock for the last few years it is impossible not to notice it. This year a study discovered that in 2016 there was about 2 billion users of social media. With numbers like that it is no surprise that nearly […]