Blog & Resources

Keeping on top of the latest tips, news, and expert knowledge

How to Use Pinterest to Your Advantage

07 Nov 2014

With over 70 million users, Pinterest has become one of the fastest growing content sharing sites in the world. Hailed as an online scrapbook, Pinterest generates 27% more revenue per click than Facebook and four times that of Twitter making it a worthwhile addition to your existing social media marketing plan. In this article we […]

READ MORE

Mastering Your Marketing with LinkedIn

03 Nov 2014

Although it’s raved about as the business world’s biggest social media platform, LinkedIn is still relatively unused by organisations to promote themselves and their services. Like most marketing strategies you’ll need to make a long-term commitment as it will require ongoing management, but used efficiently it can really spark sales and interest in your business. […]

READ MORE

Top 5 Spooky Tips for a Successful Halloween Social Media Campaign

29 Oct 2014

It’s almost here; you’ve bought your costume, stocked up on sweets and cracked open the fake blood but have you updated your social media campaigns? Every year organisations all over the world embrace All Hallows’ Eve and unleash fun and original content out into the Twittersphere as part of their marketing efforts. In this article we […]

READ MORE

How to Increase Your Facebook SEO

24 Oct 2014

Facebook: the biggest, most frequently used social media site in the world, famed for its ability to easily connect people with their friends and family. More and more businesses are adopting this platform as a way to reach out to their customers. Coupled with the ability to easily update any information and engage directly with […]

READ MORE

How to Make your Email Marketing Remarkable

20 Oct 2014

With more than half of businesses achieving 10% of their sales through email marketing, the value of email to drive sales is sometimes overlooked by the distraction of newer technologies. In this article, we consider ways to achieve the best from your email marketing campaigns. 1. Easy Sign-Up No one likes a complicated sign-up process. […]

READ MORE

How to Optimise Your Twitter Profile

15 Oct 2014

Twitter has quickly become the go-to online platform for businesses to promote their services and interact directly with customers. I know it’s a lot of fun to spend time staying up to date with your favourite celebrities and commenting on the newest episode of Downton Abbey but the reality is that Twitter can be the […]

READ MORE

How to Write a Blog Worth Reading

10 Oct 2014

Approximately 175,000 blogs are added to the web on a daily basis proving that blogging is still a huge way to get noticed online. But with so many available out there, how do you make sure that your blog is the one worth reading? In this article, we consider four ways to improve your content […]

READ MORE

Are Hashtags the Answer to Your Social Media Marketing?

07 Oct 2014

With so much content being uploaded onto social media sites every hour, businesses need to be able to stand out from the crowd. Making your brand visible is only a small part of keeping your audience engaged in the content you are providing but it is crucial. From Twitter and Instagram to Google+ and Pinterest, […]

READ MORE