Social networking is becoming an increasingly vital online marketing tool. Sites such as facebook and twitter can offer businesses a clear insight into their most profitable market demographics, and how best to reach them. With this in mind, there are several key measures businesses can take to ensure they utilise social networking tools to […]
Hashtags are used to categorise messages by searchable keywords, but overuse can just as easily push people away. It’s as simple as placing a # directly before a word anywhere within a post, with no space between the symbol and the word. Users then search for hashtags to bring up every post that contains it. […]