As one of Twitter and Facebook’s biggest competitors, Google Plus is the social network endorsed by the world’s number one search engine that is only growing in popularity. Like its rivals, Google Plus offers you the opportunity to build and manage a business page to promote your organisation or services. In this article we discuss the best […]
With over 70 million users, Pinterest has become one of the fastest growing content sharing sites in the world. Hailed as an online scrapbook, Pinterest generates 27% more revenue per click than Facebook and four times that of Twitter making it a worthwhile addition to your existing social media marketing plan. In this article we […]
It’s almost here; you’ve bought your costume, stocked up on sweets and cracked open the fake blood but have you updated your social media campaigns? Every year organisations all over the world embrace All Hallows’ Eve and unleash fun and original content out into the Twittersphere as part of their marketing efforts. In this article we […]
Facebook: the biggest, most frequently used social media site in the world, famed for its ability to easily connect people with their friends and family. More and more businesses are adopting this platform as a way to reach out to their customers. Coupled with the ability to easily update any information and engage directly with […]
Twitter has quickly become the go-to online platform for businesses to promote their services and interact directly with customers. I know it’s a lot of fun to spend time staying up to date with your favourite celebrities and commenting on the newest episode of Downton Abbey but the reality is that Twitter can be the […]
With so much content being uploaded onto social media sites every hour, businesses need to be able to stand out from the crowd. Making your brand visible is only a small part of keeping your audience engaged in the content you are providing but it is crucial. From Twitter and Instagram to Google+ and Pinterest, […]
On the 24th July 2014, Google released yet another shake-up to their algorithms. And although the update hasn’t been given an official name, the folks at Search Engine Land coined it the Pigeon. Pigeon is in the process of being rolled out for US English search engine results pages (SERPs) with there yet to be […]
As quality content has become one of the most powerful factors in SEO, blogging has never been more important. By updating your blog regularly, you can help to boost your rankings in search and get your content seen by a wider audience. But if your blog looks more inviting to tumbleweed than a reader, or […]